Willamette Week's Best of Portland Reader's Poll is an annual, community-driven celebration that encourages people to vote for and uplift their favorite local businesses. Inspired by the warmth and close-knit spirit of the PDX community, the design centers on the idea of “Adventuring Through Portland,” encouraging locals to explore and celebrate the city’s hidden gems. The campaign design draws from cartographic textures and patterns to reflect a sense of place, discovery, and excitement.
This project was done in partnership with Amity Cummings and Julianne (Joey) Dalope.
Project Made February 2025